Instilling Value in a Basic Income Cryptocurrency

I think that a nonprofit organization implementing a basic income cryptocurrency will have to partner with for profit companies to help instill value into the basic income cryptocurrency.

The basic income nonprofit could encourage for profit companies to devote 1% of their net profits to purchasing and holding the basic income cryptocurrency.

Holders of the basic income cryptocurrency could receive small interests payments as a reward for simply holding some of the basic income cryptocurrency.

Businesses could then also promote the fact that they are supporting a basic income cryptocurrency, and that they are helping to alleviate poverty. Businesses could be encouraged to reincorporate as benefit corporations.

There are probably other ways to instill value in a basic income cryptocurrency. However this is the way that seems most efficient to me. Can you think of other ways? Cryptoeconomic factors must be taken into account.